Menu
Smartphoto launched its fourth touchpoint of 2024 with the Summerbooks campaign, aimed at helping TikTok users turn their cherished summer moments into tangible photo books. Recognizing that summer is a time for creating unforgettable memories with friends, family, and new acquaintances, Smartphoto partnered with six TikTok influencers to inspire their audiences to preserve these moments in a meaningful way.
The campaign utilized a TikTok Spark Ad Strategy, focusing on both raising brand awareness and driving traffic to the Smartphoto platform. Through engaging influencer content and innovative advertising, audiences were encouraged to explore the ease of creating personalized summerbooks.
This campaign not only connected with communities across TikTok but also highlighted the joy of making summer memories last forever. Dive into the details, numbers, and key takeaways from this successful initiative!
@justin__petit Cette année j’ai pris les choses en main, fini les photos de vacances qui se meurent dans les méandres des téléphones de chacun, on a fait un album partagé @smartphoto pour redonner vie aux souvenirs de vacances ! Ah, et tant que vous y êtes, vous imprimerez bien une copie supplémentaire pour vos grands parents ? 👴🏼👵🏼 ça leur a tellement fait plaisir ! #albumphoto #smartphoto #ideecadeau #photobook #traveltiktok #mysmartphoto #travelphotobook ♬ Indie Pop Energy - FiniteMusicForge
@lynndebuyser advertentie | Cadeau aan jezelf of aan iemand anders? 🎁 een @smartphoto fotoboek is leuk in beide gevallen 💌 #mysmartphoto #travelphotobook #photobook #fotoboek #smartphoto #memoriesbringback #giftinspiration #memorykeeping ♬ Love Of My Life - Metrow Ar
@britt.boeckx Het perfecte cadeau voor je vrienden of familie! 🎁 Maak met @smartphoto een stijlvol fotoboek geïnspireerd op de iconische Assouline-stijl. Het is niet alleen superleuk om te maken, maar ook een prachtig boek om te displayen en keer op keer herinneringen mee te herbeleven. 📸✨ Een cadeau dat echt van waarde blijft! #mysmartphoto #travelphotobook #photobook #fotoboek #smartphoto #memoriesbringback #coffeetablebook #giftinspiration ♬ original sound - Britt Boeckx
@thetinynomad This is the Smartphoto effect! 😍 And your sign that yes, it’s time to turn your Summer photos sitting in your smartphone into a beautiful album that will bring all the memories and all the feels back whenever you want.🌞 It is SO easy with the @smartphoto web builder, you just need to upload the pictures you want in your album then drag and drop them wherever you want in the album. 📷 Yes, it’s a bit like magic. 🪄 #mysmartphoto #travelphotobook #photobook #smartphoto ♬ original sound - 𝙅𝙖𝙘𝙤𝙗🇵🇱
