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Spadel wanted to promote their sustainable 5L and 10L eco packs that offer customers an alternative to drink mineral water whilst reducing the plastic consumption. As a TikTok Creative Exchange Partner Adshot worked with Belgian French and Dutch speaking creators to make UGC videos that worked around different topics.
Use-case videos to showcase the product in practical use-cases such as a picnic or a workout
Water Challenge: The videos focused on challenging the consumer to drink sufficient water per day.
